11 June 2015


The word jerayawara ('roadshow') is (I believe) mostly used in Brunei, though I note one entry in the Malaysian PRPM resource (here), so maybe it does sometimes get used elsewhere.

The trouble is it is almost unpronounceable: the 'r-y-w-r' sequence is really tough. Or maybe local people don't find it so difficult? I don't hear Radio Brunei newscasters stumbling over it, so maybe it is just me.

Fortunately, there is no 'l' in it, or it would be truly impossible!